The search engine drives more than 90% of all website traffic. The top major search engines are Google ( 81.5%). Bing (4.8 %) and Yahoo (1.64%). SEO has a 14.6% conversion rate. If you compare with traditional outbound methods it is only 1.7%. For every $1 spent on digital marketing services, businesses can expect an average of $2 in return. However, to get this kind of numbers, you must place an exceptional digital marketing strategy in place. Want to know how?
We have built a list of the most popular digital marketing strategies, and come up with some best practices that you can use as you implement your digital marketing efforts to Increase the closure rate.
Practice Lead Nurturing: There is no doubting the fact that lead nurturing is essential to every business’ sales funnel. If not nurtured properly, only a tiny part of the leads you capture will move through the sales funnel. So, nurturing prospects for developing business end results is a critical process. Hence, you must devise and implement a strong and efficient lead nurturing strategy to achieve your business goal. Now, this can be a daunting task, unless you make use of a CRM software development company for CRM software!
Set Higher Standards: Most of the B2B business marketers only crave for quality leads. You may get thousands of leads, but if it doesn’t get converted, then what’s the point, right? Hence, entrepreneurs are considering quality over quantity. If you don’t have a professional digital marketing agency by your side, you will lose money in gaining bad leads. So it is imperative that you contact an experienced digital marketing service company, who knows their stuff.
Lead scoring: It is an exceptional strategy that helps to prioritize your prospects according to their willingness to buy. A digital marketing strategy can understand customer’s needs by following through social media feeds. People who are showing positive response get higher numerical ranking. The lead scoring method helps sales reps to concentrate on quality leads only. As a result, it improves the revenue contribution and conversion rate of the lead campaign.
Using a strategic approach is the answer to overcoming your competitors online & to Increase the closure rate. To be precise, don’t overlook to put a proper digital marketing service for your digital marketing campaign. So are you ready to increase leads and sales with digital marketing? If you are, then get in touch with the best digital marketing agency in Delhi now.